The Williamson L2O Benchmark
Cybersecurity Edition · Q2 2026
14 pages of cybersecurity-specific benchmarks across six revenue process dimensions for companies in the $5M–$50M ARR band. The first benchmark of its kind to map POC contamination, multi-stakeholder close rates, and platform consolidation economics.
Opens in a new tab · PDF · 14 pages · Free
Scored below 20 out of 30?
Email your six dimension scores to Michael with subject line 'L2O Self-Assessment — Cybersecurity'. You will receive a complimentary Dimension Dependency Brief within 48 hours — identifying which dimension is most likely causing the others to underperform.
Score each of 6 dimensions 1–5 on page 12
The Six L2O Dimensions
Each dimension benchmarked with cybersecurity-specific data. They form a causal chain — a failure in one compounds through every dimension downstream.
What the Data Shows
Five benchmark numbers every cybersecurity CEO and CRO should know before setting 2026 targets.
“In cybersecurity, the symptom is always the win rate. The cause is almost always upstream.”— Michael Williamson, The Williamson Verdict
This report provides the market benchmarks. Identifying which structural dependencies are creating drag in your specific company — whether it is POC contamination, signal architecture, or pricing model misalignment — requires tracing the causal chain through your own dimensions. That is the work of the Structural Assessment.
Learn About the Structural Assessment →Michael Williamson
25 years building and fixing revenue processes across technology companies — from O2/Telefónica and Vodafone, to Symantec, Equifax, and Helvar. Direct commercial leadership in security-adjacent markets. Operator, not analyst.