Find the Secure AI revenue in healthcare.
A full-day working session for Ingram Micro Microsoft partners. How private hospitals, clinic groups and care operators make money, where AI could help, who signs the order, and how to reach them. Included with Cumulus Practice and Executive. £500 per MSP for Community members, up to 2 seats.
Microsoft co-op funding. Subject to eligibility, you may be able to claim back up to 100% of the £500. We give you the invoice and the proof-of-execution paperwork the claim needs. Check with Ingram that you qualify before you rely on it.
You sell the same technology to every industry. You cannot sell the same business case to every industry.
The same Microsoft work sells differently to a hospital than to a manufacturer, because their money is made and lost in different places.
A consultant works a ten-hour day and spends six of them with patients. The other four go on typing, chasing, coding and paperwork nobody trained them to do. Meanwhile a slot goes unfilled, and an empty slot is gone forever. Unused clinical capacity cannot be sold later, and almost nobody has costed it.
Commercial consulting goes deep into one sector. Technology implementation works largely the same way across all of them. Both matter, and they are bought by different people.
They need measurable business outcomes.
They need IT policies and change management.
Secure AI adds a business conversation above the technical one. Neither is better. An MSP needs both, and needs to know which one it is in.
Answers: I already know Microsoft, so why do I need a healthcare workshop? You already sell across the horizontal. This workshop builds the vertical.
This is how Cumulus reads the sector. It comes from our own model and from interviews with people who run these providers. Treat it as a pattern to test on your own customers, not a fact.
Being brought in after the business decision has already been made.
That decision gets made in a conversation about the customer’s business, not their IT. This workshop is about how to get into that conversation.
We only hear about it when they ask us to quote.
We built exactly what they asked for, but there was no next conversation.
Whoever leads the commercial conversation writes the requirement everybody else quotes against. A requirement written without you leaves you competing inside somebody else’s decision, often on scope and price rather than business value.
Three numbers a healthcare board watches.
Most technical sales conversations do not begin with these. If yours does, you have a much stronger reason to speak with the people who answer for the economics.
58 to 70%
Clinical hours as a share of a clinician’s working day. The rest goes on typing, chasing and coding.
70 to 85%
Slots used as a share of slots available, net of non-attendance. An empty slot is gone forever. It cannot be sold later.
Coded, billed, paid
Whether the episode delivered is the episode coded, billed and paid. Claims come back rejected for a coding or documentation reason, and each one is income paid for twice.
Five kinds of provider. One method.
All five sell clinical capacity under a regulator, so one model covers them all. What changes is where the capacity leaks.
Which one you are in front of changes the examples, not the method.
Answers: will this cover the providers I actually sell to? The worked example is a private hospital and clinic group, because referral intake is where the queue is longest.
The 4-Step Vertical Business Outcomes System, applied to healthcare.
One method, applied to a different sector each month.
Know the sector
How these providers make money, the numbers their board watches, and where clinical time and capacity get lost.
Open the door
The customers you already have, the firms worth targeting, and how to get a meeting with the person who signs. This is not a cold-calling list.
Find the AI opportunity
Where AI could make them more money, free up time, or cut risk. Then how a customer moves through the four steps, starting with a free assessment.
Build the case
How the work should run afterwards, what it is worth, and how to prove it if they ask.
Know the sector → open the door → find the AI opportunity → build the case
Answers: what will the day teach me to do? Sector knowledge, then trusted access, then a customer opportunity, then a commercial case.
Where the opportunity sits in a healthcare provider.
Five places to look. They are not equal, and the biggest one is usually not where you start.
The one worth most is often the one they cannot build yet. Telling them apart is the job.
Answers: where would I actually start? Sizing any of this in a provider’s own numbers is what the Secure AI Business Case & Process Design does, not the workshop.
Who you need in the room at the customer.
These vary by sector. In healthcare they are usually:
Answers for the plan
And the board relationship. Ask what a point of clinical time share is worth, and let them do the sum.
Answers for income integrity
Knows how many claims come back rejected, and will check your arithmetic before anyone else does.
Answers for clinical time and safety
Decides what is clinical and what is not. Nothing gets near a patient without them.
Decides what may be seen
This is patient information. They decide what may be seen and where it may be processed — not IT. Ask for them by name in the first meeting.
How MSPs usually get ready for a sector.
All three are sensible. Here is where each one stops being enough.
You get the size of the market and the growth rate.
Your engineers learn the product properly, and usually for free.
You get a list of things AI can do, with examples.
The workshop gives you the part none of them cover. How a healthcare provider makes money, where AI could help, who signs the order, and 200 providers to call.
Four things these providers say.
If you have sold into healthcare you have heard at least two of them. Each one is clinical time or money, and none of them sounds like an AI problem.
A referral cannot be booked until the referrer sends what is missing.
Consultants spend their week typing instead of seeing patients.
Claims come back rejected and half of them never get resubmitted.
We had a system imposed that added work and nobody asked us first.
Their words beat your list every time. The workshop covers what each one costs, and which of them AI can do something about.
What you leave with on the day.
The five sub-sectors, the three board numbers, and the eight processes that carry the money.
One opportunity packaged into something your team can quote.
Four roles, what each one answers for, and the number each is measured on.
Up to 200 named UK private hospitals, clinic groups and care operators, picked to match the kind of provider the workshop covers. Enough to start booking meetings.
What to say first, and what to ask before you propose anything.
How to move a customer from a first conversation to an implementation, without asking them to commit early.
Three priced steps, then the build.
The customer only buys the next step if the last one was worth it.
- 1 Secure AI Opportunity Assessment Free. Find where Secure AI could create value.
- 2 Secure AI Business Envisioning Workshop £2,500. One day with the leadership team. Find the business needs, rank the Secure AI opportunities, and agree which one moves forward.
- 3 Secure AI Business Case & Process Design From £15,000. Four to eight weeks. Build the business case, redesign the process and produce the high-level solution design needed to decide on the build.
- 4 Secure AI Implementation Your price. You complete the detailed technical design, then build, deploy and integrate it, and run it for a monthly fee.
One day does not make you a healthcare consultant. It does let you open the right conversation and work out whether there is a deal in it. If a real opportunity needs deeper work, Cumulus does the commercial side. Your customer stays yours.
Practice and Executive members pay nothing, because this workshop is included. Community members pay £500 per MSP, plus VAT, and that covers two seats.
Eligible partners may be able to use Microsoft co-op funding. Check your eligibility and the claim route with Ingram Micro before you count on the money.
Book your MSP’s place.
Four short steps. Two seats are included, and you can add the second person later.
Ten sectors. One workshop a month. Healthcare is the sixth.
Book Healthcare for £500. Or join Cumulus Practice for £3,500 a year and get all ten workshops plus the complete 5P System. Ten workshops bought separately would cost £5,000.
Win the business case before you win the build.
