Secure AI Business Envisioning Workshop
The workshop takes one day, on site, with your customer’s leadership team. It establishes where Secure AI could improve their business, and which opportunity comes first. It helps them decide whether to proceed at all. The workshop costs £2,500 for Ingram Micro partners.
Envision the opportunity before you design it.
Your customer starts with the Secure AI Opportunity Assessment, which costs nothing. They only buy the next step when the last one was worth it.
The customer only buys the next step if the last one was worth it. Nothing rolls on by default.
You keep the customer relationship at every step. If the customer proceeds, you lead the technical opportunity that follows. The £2,500 workshop price shown here is for Ingram Micro Microsoft partners.
Your customer stays yours.
You bring the customer relationship, and TechGrowth brings the commercial consulting capability. You lead the engagement and attend every session.
TechGrowth does not compete with you for the technical implementation. You remain the technology partner and lead the implementation opportunity that follows.
Contracting, invoicing and channel terms are agreed before any engagement starts.
Being brought in after the business decision has already been made.
MSP owners say these two things to us. The Envisioning Workshop exists to put you at the start of the opportunity, not the end.
We only hear about it when they ask us to quote.
We built exactly what they asked for, but there was no next conversation.
The earlier you join the business conversation, the more chance you have to help shape the requirement. If the requirement is set before you arrive, you may be left competing mainly on technical scope and price. The business value of your work rarely comes into that conversation.
Most AI conversations start with the wrong question.
Customers usually ask “Where can we use AI?” That question can produce a long list of ideas without showing which one matters most.
The better question is “Where does the business need to improve?” You then look at the five measures a board already watches.
Are we selling more?
Does the work cost less?
Have we freed people up?
Is the process faster?
Have we reduced exposure?
Four outputs, in writing.
The leadership team agrees how the business makes money, and what matters most right now.
The list shows where Secure AI could improve the business. It is ordered by what is worth doing first.
The shortlist records what is worth pursuing, and what has been ruled out.
The customer decides to proceed, to wait, or not to invest. Sometimes the honest answer is the last one.
The workshop may conclude that the customer should not proceed. That is a valid outcome. We sell commercial judgement, and we do not sell a case for buying technology.
The workshop is one day, at a fixed price.
- One day on site with the leadership team
- The four written outputs above
- A written basis for the customer’s decision on what happens next
- Redesigning the process, which is the Secure AI Business Case & Process Design
- A measured business case
- Any technical work, or proof that the technology runs
- Any commitment beyond the day itself
Completion point. The day ends when the decision is delivered in writing. Nothing continues unless the customer buys the next step.
Your first workshop may already be paid for.
Launch Partners in the first Practice intake receive one included Secure AI Business Envisioning Workshop. Launch Partners in the first Executive intake receive three included Secure AI Business Envisioning Workshops, delivered within the four customer days included in Executive.
TechGrowth’s specialists run the engagement alongside you. You keep the customer relationship. If the customer proceeds, you lead the technical opportunity that follows.
You must book these workshops with a qualifying customer by 31 December 2026. The workshop itself can happen later.
Book a Secure AI Opportunity Call.
The call takes twenty minutes, and we look at one customer opportunity together. We then work out whether an Envisioning Workshop is the right next step. It may also be too early for that customer.
Twenty minutes, at a time that suits you.
The call happens on video. Bring what you already know about the customer, and prepare nothing.
- Twenty minutes. We look at whether the opportunity is real. The call is about the business opportunity, not technical design.
- We look at four things. The business problem, who sponsors it, what it might be worth, and what should happen next.
- The opportunity may be too early. If it is, we will say so, and tell you what to go and find out.
- No payment on the call. If the customer is a fit, we agree the next commercial step afterwards.
Prefer email? michael.williamson@techgrowthinsights.com
The workshop is available either way.
The workshop costs £3,000 per engagement outside the Ingram Micro partner route. Ingram Micro Microsoft partners have access to the Cumulus partner price of £2,500. If you would like to explore becoming an Ingram Micro Microsoft partner, we can introduce you.
A simple referral to Ingram Micro
Tell us about your business below. There is no charge and no obligation.
We pass your details to the relevant Ingram Micro team so they can contact you directly.
What the Ingram Micro route adds
An Ingram Micro Microsoft partner can buy the workshop at the £2,500 Cumulus partner price. That route also opens the wider Cumulus Growth Programme, which starts with a free Community tier.
You can buy the workshop either way.
Prefer email? michael.williamson@techgrowthinsights.com
The customer only buys the next step if the last one was worth it.
No step happens automatically. The customer decides at every step, and you are in the room throughout.
Win the business case before you win the build.